Helping create empowered patients
We don’t develop medical treatments - we build digital solutions that address the challenges of the modern patient journey.
Established by LEO Pharma as a small organization, we are built to drive radical innovation to bring our creation to market faster. Our work is enabled by LEO Pharma’s unique ownership structure – owned by the LEO Foundation, with no shareholders, all profits are reinvested to help patients.
HOW WE WORK
Solving problems with unlimited creativity
We look at the problems of everyday life affecting people with skin conditions, and work with patients directly to find solutions that they really need. Then we employ a stringent 100-day build phase to get products and services from the idea stage to market quickly.
Short written description
Description of domain and challenge
Build and find users
Engage with target users
Build MVP (Minimum!)
Test, refine & tests
Plan market experiment
Acquire real users
Prove on smaller scale
Plan growth model
Explore bus. model
Scale growth model
Value tracking (topline, users, data, etc.)
Customer metrics (CAC, churn-rate, etc.)